Curio Spice Co.

To walk into Curio Spice Co.'s Cambridge shop is to enter a curiosity cabinet: a space filled with founder Claire Cheney's travel trinkets, family heirlooms, and, of course, spices. Drawing inspiration from cloches that house treasures and inspire curiosity, the packaging extended the retail shopping experience right into the homes of consumers. The system was designed to work across hundreds of SKUs on a variety of substrates including tin, paper labels, and stand up bags, ensuring it would be easy to adapt and execute by their in-house team.